Awards

From time to time we will enter award shows to see how our work compares to others, and the results have been satisfying. That being said, we also agree with the old advertising adage, “If it doesn’t sell, it’s not creative.” Our goal is not to win awards with the work we create for you; it is to accomplish your marketing goals, gather leads and sell your product or service. Nevertheless, we win awards and are featured in national design and advertising publications. And here are some of them.

Communications Arts Magazine

Print Magazine Design Annual

San Diego Creative Show

Medical Marketing Association Gold Award

The Ad Club of San Diego Addy Awards

Miami Advertising Club Addys

 

Blog

Custom vs. Commercial WordPress Website Themes. The Real Truth.

By Bill Oxford Much has changed over the past few years in the world of website design and construction. And most of the changes are for the best. For example, WordPress has matured from a simple blogging platform to a website-building powerhouse. WordPress is an open-source blogging tool and publishing platform powered by MySQL and [...]

Does brand building still exist?

By Bill Oxford – March 23. 2011. Advertising and graphic design in San Diego at one time was at the core of all marketing initiatives. From the mid 1980’s to around 1998, most B2B companies utilized niche magazines, trade-shows and direct mail to connect with prospects. Advertising agencies in San Diego produced outstanding creative concepts [...]

Medical device marketing. A paradigm shift.

By Bill Oxford In these times there are fewer decision makers and those are hard to contact and becoming less interested in the lasted technology and more concerned about the state of the economy and the impact on employment. Any interest they have in new products is for those that can provide immediate benefits to [...]

San Diego’s advertising evolution.

By Bill Oxford – April 9, 2011 Over the past 15 years, business-to-business advertising and marketing in San Diego and marketing in general, has taken some dramatic and unexpected twists and turns driven mostly by advances in technology focused primarily on the development of the Internet. From the mid-1990s to about 2005 San Diego advertising [...]