Mutant
For five years, Bill Oxford was the website administer for archerytalk.com, the largest archery website in the world with over 50,000 members. He created most of the subsections of the site and his favorite was Mutantville. It was a place for all the redneck hunters to get their freak on. There is some real humor in those good old boys mutants (as they called themselves). So Bill designed this logo and printed it on 500 t-shirts and sold them all online in about three weeks. It was later used for posters and promotional items for a few national archery tournaments.
As a side note. This was an intense training experience for social media before that term was even coined. Yeah, we’ve been doing this stuff a long time.




